Improve Customer Acquisition

Luck is what happens when preparation meets opportunity

Elastic Path helps with:

  • Industry-leading search engine optimization to attract new shoppers - because natural search attracts the majority of new customers to most online stores
  • Powerful search and navigation to ensure they find what they want easily
  • Flexible promotions that can be restricted to first-time buyers
  • Convenient shopping cart that eliminates new customer obstacles such as requiring registration to see a cart total
  • Multiple payment options - proven to increase conversion by providing options that the customer already uses and is comfortable with
  • Guest checkout option - for customers who don't want to register yet for whatever reason
  • Multi-store support - to target stores to specific customers, locations, interests etc.
  • Security compliance - Elastic Path Commerce deployments have passed both PCI-compliance and HackerSafe testing - reassuring to new shoppers contemplating that first purchase

Check out our blog posts on marketing.