Decrease Shopping Cart Abandonment
57% of abandoned carts result from "sticker shock" when shipping and taxes are suddenly added
To prevent sticker shock, the Elastic Path cart displays a running total estimate including taxes, shipping and promotions. It also provides savings notifications to motivate purchase and editable quantities to let customers modify the order without leaving the cart.
Elastic Path's checkout processes are also designed to combat the key causes of cart abandonment, with options to accommodate different types of customers. Guest checkout comforts customers worried about personal information while registration allows customers to save information for faster, easier checkout. And our One Page Checkout presents the entire checkout process on a single screen, but reveals details one step at a time.
You can download our free white paper - The Ecommerce Checkout Report that discusses how the Top 100 Online Retailers handle checkout (or watch the webinar)


